Marketing Executive
Flexible Location: Birmingham OR London OR Manchester
Hybrid working, with occasional travel
12 months maternity leave cover, initially

Are you a passionate and results-driven marketer looking to make a significant impact in the higher education sector? Join us as a Marketing Executive and play a pivotal role in driving engagement for our university partners.

About our role:  As a Marketing Executive, you will work closely with members of the team to support the design and delivery of campaigns and activities to generate enquiries and applications from prospective students for our different university partners.
You will work with several internal and external stakeholders, maintaining relationships to encourage collaboration, creativity and quality in the work our team produces.
This is a hands-on role where a creative, detail-orientated and energetic marketer will thrive in supporting our team to meet key KPIs and targets.
Here’s a flavour of what’s involved: (training provided, click the link to read the full JD)
Producing a range of original and engaging assets such as landing pages, ad copy and emails for multi-channel marketing campaigns which make an impact throughout the customer journey (lead to enrolment)
Creating and responding to multi-channel marketing campaign briefs with support of the Marketing Manager to ensure an integrated and holistic approach to lead generation
Regular reporting and providing data-driven insights to the Marketing Manager to ensure maximum ROI from investments
Supporting the Events Manager with key activities and email follow-up for internal and third-party events
Proactive relationship-building with the recruitment team to better understand insights from the leads which your campaigns are producing

Bring your experience:
Experience in creating effective marketing assets for a campaign (landing pages, emails and ad briefs) working with brand guidelines
Experience of supporting the delivery of successful marketing campaign activity
Experience of working with third party agencies and a variety of stakeholders
Experience of a CMS or Email platform (Salesforce Marketing Cloud ideally) would also be advantageous
Experience with Google Analytics (GA4) and PowerBI would be beneficial but not essential


A little more about us: QAHE is a private UK higher education provider working in partnership with UK universities to recruit to and deliver a range of programmes from foundation level to undergraduate and postgraduate degrees. We currently teach over 17,000 students from all over the world.

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Equal Opportunities At QA Higher Education, our mission is to help everyone find their place in the world. This means we continually celebrate the diverse community different individuals cultivate. As an equal opportunity employer, we stay true to our mission by ensuring that our place can be anyone’s place.

The successful candidate will undertake a Basic DBS check.

We look forward to hearing from you!