The role: Commercial and Insights Manager (Marketing Systems Manager)

Location: London Or Leeds, UK

Hybrid; ideally two days a week on-site but this can be flexible

Contract: Full time, 37.5 hrs per week

Monday to Thursday 9.00-5.30, Friday 9.00 to 4.00.

Package: competitive salary + benefits

About the role

The Commercial and Data Insights Manager plays a key role in helping the business understand the impact of marketing activity and how it supports commercial growth. Sitting within the Marketing team, this role focuses on tracking, performance reporting, and surfacing insight that supports campaign decisions and long-term strategy.

About you

• Background in digital marketing performance, campaign tracking, or commercial insight roles.
• Confident with Google Analytics (GA4) and Google Tag Manager, with experience managing tags and event tracking.
• Solid understanding of CRM systems (Salesforce) and other systems Looker, Hockey Stack and PowerBI.

We’d also love you to be able to tick the following boxes, too:

• We want someone both curious and passionate about the role
• That perfect blend of creative and technical.
• Someone who has great communication skills as you’ll be dealing with various stakeholders
• Someone with “fresh eyes” who can see things that others might not
• Someone who can understand the bigger picture. Not just knowing “What” but also “Why”
• Oh, and you’ll need to be great at prioritizing tasks and meeting deadlines!

Role Responsibilities

• Lead how we track marketing performance, including UTM structure, Google Analytics, and Tag Manager setup.
• Manage incoming requests for reporting, dashboards, or support with tracking - prioritizing and coordinating delivery.
• Produce regular marketing reports for playback sessions that clearly explain
  what’s working, what’s not, and what to change.
• Work closely with Heads of Marketing and Sales Business Partners to provide insight that supports marketing and campaign planning and strategy.
• Keep benchmarks up to date for key marketing metrics, helping teams track
  progress and set goals.

(Scroll to the bottom of this advert to read the full Job-Description)

Down time

This is a very community-minded team and taking time for us is so important these days which is why we dedicate some of our benefits to support your health & wellbeing. These include: 27 days holiday each year, holiday buying scheme, Medicash plan, Gympass, Cycle to Work scheme, Employee Assistance Programme and 2 days per year charity leave.

How we’ll help with finance matters

In addition to pension, group income protection and life assurance, QA are offering you an annual pay review, access to our employee discounts benefit hub with hundreds of deals and savings on goods and experiences, season ticket loan, tech scheme and an employee referral scheme.

Personal growth

Learning and opportunity is at the core of what we do – and that applies to you too!

You’ll have the unique opportunity to develop your skills on our QA authored courses in the latest tech (you’ll get 3 training days/year to do this). You can also delve deep into our world-class digital learning content from Circus Street and Cloud Academy on a variety of tech and business topics. Or perhaps you’d like to enrol on an apprenticeship programme to enhance your skillset or learn new things.

Our people

We are an equal opportunity employer, focused on promoting a welcoming and inclusive environment. We embrace diversity, welcome applications from all candidates and aim to support the career growth of everyone. This means no matter what your gender, age, ethnicity, beliefs, or sexual preference, or if you are disabled or a carer, we welcome you and the alternative perspectives you bring to our diverse family. We’re proud of the progress we’ve achieved over the last few years to build an inclusive culture and celebrate our diversity – our rankings on The Inclusive Top 50 UK Employers List are a testament to this.

We are proud to be a Disability Confident employer.

If this is what you’re looking for, here are the next steps:

Hit the apply button and register on our QA website to fill out our quick and easy application form. If you’d like to hear more about the role you can find me on LinkedIn – Giselle Rodrigues or email me: Giselle.Rodrigues@qa.com - happy to help!

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